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Christmas has started with Penguins and Fairies

The John Lewis and Marks and Spencer Christmas Adverts have become marketing triumphs. While your small business may not have the budget you can still use some of their ideas.


How Good Is Your Database?

When was the last time that you looked at your database? It could be that you aren't contacting the people you thought you were contactng. Here are 3 tips to make sure your database remains the asset to your business that you need it to be.


The Geese Trump the Dogs

I was recently forced to choose betwen two animal Facebook posts. Why did I choose the Geese rather than the lost dogs? Clue -  It's all about who I want to engage with.